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3 min read

London, UK – Endava (NYSE: DAVA), a global provider of digital transformation, agile development and intelligent automation services, is pleased to announce its partnership with Lynk & Co, the global mobility company leveraging digital and connective solutions to innovate the car-sharing and selling industries.


Lynk & Co aims to redefine car ownership – from manufacturing to reselling and renting. To differentiate itself, the company boasts a subscription business model that combines digital touchpoints with automotive functionality.


Endava is empowering Lynk & Co to realise its digital transformation objectives through leveraging Endava’s extensive engineering and development expertise. Endava has supported Lynk & Co in the creation and rollout of their subscription platform, as well as integrating key digital assets with established customer relationship management (CRM) and enterprise resource planning.


“These solutions can make a real difference in customers’ everyday lives, helping the industry successfully transition into the era of the hyper-connected vehicle,” said Philip Carl, Global Head of Automotive at Endava.


To date, the partnership has produced:


  • A more comprehensive web experience: an updated, modernised web experience that Lynk & Co customers can use to view contracts, purchase history, subscription, account management details and the overall car-buying journey.
  • A fully realised, unique mobile brand app: a one-stop destination for users to oversee their entire journey, including in-car experiences and vehicle functionality.
  • More visibility through observability into Lynk & Co’s systems: aggregated views and faster responses through near-real-time alerting for the operations teams.


The partnership is an opportunity for Lynk & Co to continue its goal to broaden its market share and presence in the subscription, resale and B2B spaces. Simultaneously, it enables Endava to further solidify its standing as a forward-thinking voice in the automotive space.


“Our partnership with Lynk & Co is a natural fit. We share the same vision for a bright and evolved future for the automotive industry, and we are both committed to solving the technology challenges that stand in the way. We are proud to partner with Lynk & Co to bring their innovative products and services to market,” said Ovidiu Porumb, VP of Catalyst Enterprise Platforms and Enablers at Endava.


About Endava

Endava is reimagining the relationship between people and technology. By leveraging next-generation technologies, our agile, multi-disciplinary teams provide a combination of product & technology strategies, intelligent experiences, and world-class engineering to help clients become digital, experience-driven businesses by assisting them in their journey from idea generation to development and deployment of products, platforms and solutions. Endava collaborates with its clients, seamlessly integrating with their teams, catalysing ideation and delivering robust solutions.


Endava services clients in Payments and Financial Services, TMT, Consumer Products, Retail, Mobility and Healthcare & Life Sciences. As of September 30, 2023, 11,761 Endavans served clients from locations in the European Union: Austria, Bulgaria, Croatia, Denmark, Germany, Ireland, Netherlands, Poland, Romania, Slovenia and Sweden; Non-EU Europe: Bosnia & Herzegovina, Moldova, North Macedonia, Serbia, Switzerland and the United Kingdom; North America: Canada and the United States; Latin America: Argentina, Colombia, Mexico and Uruguay; Asia Pacific: Australia, Malaysia, Singapore and Vietnam; and the Middle East: United Arab Emirates.


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