FUELLING ADVERTISING EXCELLENCE
Hudson MX and Endava worked closely together to produce a modern and modular tech stack and architecture that can fully meet the needs of media buying and accounting teams—today, and in the future.
Hudson’s MX Platform™ has now been used by all of the major global advertising holding companies, including the top agencies in the U.S., to transact media buys with 3,000+ media sellers in all 210 markets—with transaction volume on track to equal billions over the next year. On average, clients have reported 20-35% time savings, depending on the media type and workflows automated.
We’re excited to continue our journey to create further efficiencies and capabilities for Hudson MX’s clients, leveraging emerging technologies, data insights and AI.