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Author:Jeremy Mayes


Next Gen Insights | Jeremy Mayes | 17 December 2019

Demystifying omnichannel and making it a reality

Marketing to customers with the right message at the right moment in their journeys is as enticing as it is challenging. Jeremey Mayes talks us through how 3 CPG brands are winning the omnichannel game and shares some tips on how you can start playing it right.


Next Gen Insights | Jeremy Mayes | 08 April 2019

Get Emotional - How Feelings Dominate Decision Making

While the majority of people believe decision-making should be driven by logic, Jeremy Mayes, VP Connected Experiences, explores the curious case of ‘Elliot’ and how our emotions dominate every decision we make.



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